IceBurg
Complete brand identity, web development, and marketing for designer burger restaurant. Full package including branding, website, signage, packaging, and social media strategy.
The challenge
IceBurg was launching as a designer burger concept — premium ingredients, creative combinations, and an experience that stood apart from typical fast food. They needed everything from scratch: a brand identity that communicated quality and creativity, a website for online presence, and marketing materials that would make an impact both in-store and on social media.
What we delivered
A complete brand and digital package:
Brand Identity — Created a bold, modern visual identity that positions IceBurg as a premium burger destination. The branding works across all touchpoints from signage to social media.
Web Development — Built a website showcasing the menu, location, and brand story with a design that matches the restaurant’s creative energy.
Signage & Interior — Designed storefront signage and interior branding elements that create a cohesive, Instagram-worthy dining environment.
Packaging Design — Created branded packaging for takeaway orders that extends the premium experience beyond the restaurant.
Marketing & Social Media — Developed print marketing materials and social media strategy to build awareness and drive footfall.
The result
A fully realised brand that stands out in the competitive burger market. From the moment customers see the signage to when they share their meal on Instagram, every touchpoint reinforces IceBurg’s position as a designer burger experience.
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